Essentials of Entrepreneurship: A Practical Approach

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Why Be an Entrepreneur?

Next Section: Entrepreneurial Life Cycle

There are many reasons that people specify for why they became an entrepreneur.  One reason is so the individual can be his/her own boss. Furthermore, entrepreneurs believe that the return on investment for their efforts will be more proportional to their labors than if they work for someone else.  Some entrepreneurs want to make a difference in our society by introducing products or services that improve the well being of people.  For example, Margaret Rudkin started to bake bread to improve the health of one of her children.  Her efforts resulted in the creation of Pepperidge Farms bakery products.  Sometimes precipitating events force people into becoming entrepreneurs. Charles Darrow invented the Monopoly game to find a way to put food on the table for his family during the Great Depression in the 1930’s. Entrepreneurs also start companies in anticipation of making more money and improving their net worth.⁵

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